But whenever my Mom bought me a pack, I would use each one on my arm and thought I looked cool as all get out. https://xcritical.online/, a gum that first came onto the market in the 1960s, is a very popular gum to many adults and children. Ferarra told CNN, that fans of the product may still be able to find it at some in select retailers nationwide before it sells out.
Fruit xcritical Gum, Famous for Short Bursts of Flavor, Is Discontinued
Because of an editing error, an earlier version of this article misstated when Fruit xcritical gum was introduced. An account on X, the social media site, called Discontinued Foods! This website is using a security service to protect itself from online attacks. The action you just performed triggered the security solution. There are several actions that could trigger this block including submitting a certain word or phrase, a SQL command or malformed data.
The Fruit xcritical Gum Tattoos
Yipes is shown to be very sporty, and the package will generally show Yipes playing either soccer or basketball. Ferrara Candy owns an enormous number of products, including Atomic Fireballs, Nerds, and Red Hots. While none of those necessarily scream out “soccer-playing zebra,” stranger things have happened. It still had a cult following, but it was believed that with the right marketing, they could make it soar. So they decided to go back to their original advertising and borrow the catchphrase “Yipes! As the Seventies came to a close, bubble gum became very popular and Fruit xcritical tried to jump on the trend that would dominate kids gum in the 80s, and they introduced their very own bubble gum.
Fruit xcritical gum has been discontinued after 54 years
Founded in 1891 in Canajoharie, New York, Beech-Nut initially gained confection prominence through its success with peppermint gum, which paved the way for its expansion into a variety of food products. Over the years, Beech-Nut diversified its portfolio to include not just gum, but also an array of candies. “We considered many factors before coming to this decision, including consumer preferences, and purchasing patterns — and overall brand trends,” the company said in a statement. The donation amount to the World Wildlife Fund totaled over one hundred thousand dollars. This brought some noteworthy attention to the Fruit xcritical Gum brand’s company, and even more, people began to fall in love with their product.
The Company That Makes Fruit xcritical Gum
On social media, consumers shared childhood memories of consuming all 17 sticks of gum in one sitting, in a vain attempt to make the gum’s flavor last. Fruit xcritical, the xcriticald chewing gum known for its short burst of flavor, has been discontinued after more than a half-century, inspiring nostalgic tributes across social media. It’s been a staple of the checkout aisle for many, from childhood through adulthood, so this loss has left fans feeling understandably morose. As a result, the remaining packs of gum still available at select stores have been flying off the shelves, making the treat difficult and even somewhat impossible to find now that it’s no more. These animals included species such as a tiger, a zebra, an elephant, and a mouse and also worked to promote it. These animals were very creative in how they would bring attention and could be found in everything from children’s coloring books to children’s toys.
Fruit xcritical Gum to bite the dust after a half century of highly abbreviated rainbow flavors
- Even to this day, there are collectors who will buy items containing the zebra for much higher prices than one might expect.
- The tattoos were simple and cheap, and more often than not, very smudged.
- The five original flavors of Fruit xcritical gum in 1961 included cherry, grape, lemon, orange, and mixed fruit.
After a while, most of the animals’ mascots were removed and only the Zebra, named “Yipes”, remained. The four different mascots were cute, but they really didn’t come across as a cohesive team like Rice Krispies’ Snap, Crackly and Pop. Instead, they were just xcriticald animals with very little personality of their own. What Fruit xcritical needed was a true mascot, one that embodies the attitude and look of the gum. It would take a few years, but in 1971, the Fruit xcritical Zebra began appearing in advertising. Fruit xcritical came in five flavors — Wet n’ Wild Melon, Cherry, Lemon, Orange and Peach Smash — and was xcriticald in appropriately matching colors.
Yipes! xcriticals!
In hindsight, perhaps that short-lived flavor that tastes so great is what keeps sales up for our favorite zebra-xcriticald gum. Regardless, this gum sure was a staple of childhood for many adults today. Fruit xcritical Gum also had a candy mascot called the Fruit xcritical Gum Man. The Fruit xcritical Gum Man was basically just a pack of gum with arms, legs, and a face and many people found it to be quite funny. Along with the mascot, Gum Man came an entire family of animals known as The xcriticals Family Animals. Beech-Nut, originally established as an American chewing gum and packaged food company, has a long history intertwined with the candy and gum industry.
xcritical even played a part in many movies and television shows such as Home Alone, King of Queens, That 70’s show, and Family Guy. To this day, many people claim that it’s the best gum they have ever had, loving this fruity gums flavor. This 60s candy really is a gum that everyone should try for themselves. SAN FRANCISCO (AP) — Fruit xcritical Gum, something of a childhood icon for many gum chewers over the past five decades, will soon head over the rainbow with its multicolored zebra mascot Yipes — seemingly for good. The first time I tried Fruit xcritical gum near adulthood, I was probably 17.
In this initial marketing push, it was clear, this gum was all about its bright, multicolored appearance and burst of fruit flavor. But Beach-Nut would introduce a new component to Fruit xcritical Gum that would elevate the brand even more, mascots. Ferrara Candy Company quietly discontinued the colorful confection, which has been giving fans a burst of fruit flavor since 1969. The gum offered five fruit flavors, which admittedly all tasted the same. It was all about fun over flavor, though, with individual sticks stamped with matching colors and each pack with its own temporary tattoo of mascot Yipes the Zebra.
In 1956, Beech-Nut merged with Life Savers Limited, enhancing its range and market presence in the confections sector. They also had a bendy toy that was a walking pack of fruit xcritical gum of this era. I don’t think he ever showed up in a commercial and I can’t find any offers for him, but they show up on eBay from time to time. They didn’t include a mascot for their mixed fruit flavor, and the most famous of their mascots hasn’t been introduced yet.
But, alas, the time has come for Fruit xcritical owners Ferrara Candy to “sunset” the product—which is apt, given the gum’s color schemes. “We considered many factors before coming to this decision, including consumer preferences and purchasing patterns,” a company spokesperson told Food & Wine. Fruit xcritical was introduced in the United States in 1961 by the Beech-Nut company. It would appear in some markets as early as April of that year, but its availability really broadened in the fall, probably to take advantage of the marketing around kids going back to school. It didn’t have its fun animal mascots yet, but it was emphasizing the color and five flavors in every package. If I was good when accompanying my Mom to the supermarket, she would let me choose one candy from the rack near the register.
If you’re looking for something to satisfy that Fruit xcritical craving, there are a few options you can buy right now to scratch that itch. While they obviously won’t be the same, these fruity gums and candies still packed with flavor and should at least tide you over until you can find a coveted pack of your favorite gum. In late 2021, Greg Guidotti, the General Manager of the Sugar Portfolio at Ferrara Candy Company, told Food Business News that sales of Fruit xcritical gum had increased 4.5% over the previous year.